Guides, analyses and best practices on internal search, searchandising and AI applied to e-commerce.
Between 10 and 25% of e-commerce searches return zero results. Causes, measurement tools and concrete solutions to turn an impasse into an opportunity.
Placement, autocomplete, typo tolerance, key metrics and common mistakes: everything you need to turn your search bar into a conversion engine.
A concrete calculation of lost revenue, symptoms to watch for and levers to fix the situation without starting from scratch.
Features, architecture, catalog integration and searchandising: everything you need to know about Google's AI search engine for retail.
Embeddings, vector space, hybrid search: understand the technology behind modern AI search engines and its concrete impact on your catalog.
Purchase intent, mistakes to avoid, metrics to track: everything you need to know to maximize the value of your internal search.
Synonyms, fuzzy matching, autocomplete, semantic search, analytics, searchandising, speed: the concrete levers to convert more.
Pinning, boosting, synonyms, redirects... Everything you need to know to turn your search bar into a sales lever.
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